AI Instructions (formerly Presets)

Your custom Instructions for AI

AI Instructions (formerly Presets)

AI Instructions let you customize how Cuppa generates content—controlling everything from article type and tone to specific writing rules and formatting preferences. Think of them as reusable templates that ensure consistency across all your content.

---

Why Use AI Instructions

Without AI Instructions, you'd need to specify your preferences every time you generate content:

• Article type

• Tone of voice

• Point of view

• Length

• FAQ inclusion

• Image settings

• And more...

AI Instructions save these preferences so you can apply them with one click.

---

What You Can Configure

Article Settings

Setting	Options
Article Type	General, Listicle, Review, How-To, Location Page
Target Length	Short (~800 words), Medium (~1,500 words), Long (~2,500+ words)
Point of View	First person plural (we/us), Second person (you), Third person
Include FAQs	Yes/No — adds FAQ section at end
FAQ Count	Number of FAQs to include (3-10)

Tone & Style

Setting	Options
Tone of Voice	SEO Optimized, Professional, Conversational, Casual, Formal, Witty
Reading Level	Simple, Moderate, Advanced, Technical
Emoji Usage	None, Minimal, Moderate

Image Settings

Setting	Options
Generate Images	Yes/No
Image Count	1-5 per article
Image Style	Photographic, Illustration, Diagram, Stock-style
Image Model	DALL-E 3, Flux, Ideogram

Research Settings

Setting	Options
Perplexity Research	Enable/Disable — uses AI to research topic
Include Statistics	Yes/No — pulls relevant stats and data
Cite Sources	Yes/No — includes source links

Custom Instructions

The most powerful feature—add any specific instructions:

Always include a call-to-action linking to our product page.

Use bullet points for any list of 3+ items.

Avoid using the word "leverage" - use "use" instead.

Include a comparison table when discussing alternatives.

Start every article with a hook question, never a definition.

---

Creating AI Instructions

1. Navigate to Brand DNA → AI Instructions

2. Click Create Instructions

3. Name your preset (e.g., "Blog Posts - Standard", "Product Reviews")

4. Configure your settings

5. Add any custom instructions

6. Save

Best Practices

Do:

• Create specific presets for different content types

• Name presets clearly (include use case)

• Test presets with sample generations before bulk use

• Update custom instructions based on what works

Don't:

• Make presets too generic (defeats the purpose)

• Add conflicting instructions

• Forget to update old presets when your strategy changes

---

Using AI Instructions

In Single Article Generation

1. Start generating an article

2. In the sidebar, select your AI Instructions preset

3. Generate as normal

In Bulk Generation

1. Create a bulk project

2. Select AI Instructions for the entire project

3. All articles will use those settings

In Agentic Chat

1. Ask Cuppa Chat to generate content

2. Specify which preset to use: "Use my 'Blog Posts' preset"

3. Or configure the chat agent's default preset

Per-Article Override

Even with AI Instructions selected, you can override any setting for a specific article. The override applies only to that article

---

Troubleshooting

"Preset not being applied"

Check: Make sure the preset is selected before generating. The preset dropdown should show your preset name, not "Default."

"Custom instructions being ignored"

Try: Make instructions more explicit. Instead of "be casual," write "use contractions, short sentences, and conversational language."

"Settings conflict with brand voice"

Note: AI Instructions and Brand Voice work together. Brand Voice sets the overall personality, AI Instructions set the structure and format. If they conflict, Brand Voice typically takes precedence for tone.

Related Features

• Brand Voice — Personality and tone training

• Knowledge Sources — Custom context documents

• Single Article Generation — Apply presets to articles