One of the more common questions that we receive!

Cuppa connects with a WordPress username + application password over the REST API. Use a dedicated Editor user — not an Administrator account. See WordPress Integration.

99.9% of the time, a failed connect is one of these:

1. Security plugins blocking Application Passwords or /wp-json/ (Wordfence and similar)
2. The host blocking REST / outbound data connections
3. Wrong credentials — Administrator password, login password instead of an application password, or a password generated on a different user

Unfortunately, everyone has their own unique WordPress setup.

Check this first:

• Connected user is Editor, not Administrator
• Application password was generated on that same Editor (Users → Profile → Application Passwords)
• Site URL is https://yoursite.com — no /wp-admin, no trailing slash
• Application Passwords is visible on the Editor profile. If it is missing, a plugin or host disabled it

We recommend disabling security plugins temporarily to see which one is blocking the REST API, then allowlisting it. Also ask your host to check real-time server error logs.

Info: Not to worry. If the direct publish doesn’t work, you can still get articles onto your WordPress site. Export via CSV and import with a free plugin such as WP All Import. You can also send articles through Zapier.

Info: Pro Tip: For bulk projects greater than 200 articles, we actually recommend exporting via CSV and then importing with WP All Import.