mug-hotWhat is Cuppa?

The Content Engineer's Workspace

Cuppa is the Content Engineer's Workspace - an AI-powered platform that transforms how you create, optimize, and publish content at scale.


The Short Version

Cuppa helps you:

  1. Create articles, images, social posts, newsletters, and more using AI

  2. Optimize content with built-in SEO grading and Link Engine

  3. Distribute to WordPress, Ghost, Webflow, social platforms, and more with one click

  4. Automate with Content Planner for hands-off content operations

All while using your own API keys (BYOK), so you pay actual AI costs - no 100x+ markup.


Who Uses Cuppa?

User Type
How They Use Cuppa

Solopreneurs

Generate 10-50 optimized articles per month for their blog

Marketing Teams

Scale content production from 4 articles/month to 40+

Agencies

Manage content for multiple clients with bulk generation

Publishers

Build massive content libraries with programmatic SEO


What Makes Cuppa Different?

1. Bring Your Own Keys (BYOK)

Most AI content tools charge a "software tax" - they mark up API token costs 10-100x+. A $0.01 article costs you $1.00+, some charging as high as $20/article.

With Cuppa:

  • Connect your own OpenAI, Anthropic, or other API keys

  • Pay AI costs directly - no markup

  • An article costs pennies, not dollars

2. Full Content Lifecycle

Other tools do one thing. Cuppa handles everything:

No need to export from one tool and import to another.

3. True Content Automation

Set up once, let Cuppa handle the rest:

  • Auto-generate social posts when articles publish

  • Auto-schedule articles from your content clusters

  • Weekly newsletter roundups generated automatically

  • Reddit drafts created for thought leadership

  • Optimization suggestions delivered weekly

4. Enterprise Power, Simple Interface

You don't need a technical team to use Cuppa. But when you're ready to scale:

  • Bulk generate hundreds of articles

  • Use our API for programmatic content

  • Connect Knowledge Bases for brand-aware generation

  • Automate with Content Planner, webhooks, and integrations


Core Features

Content Creation

Feature
Description

Single Article Generation

Create one optimized article with AI

Bulk Generation

Generate 10-600 articles at once

AI Images

Generate images with Nano Banana Pro, Flux, DALL-E

Social Posts

Create content for X, LinkedIn, Instagram, Facebook, Reddit, and more

LinkedIn Carousels

Multi-slide lead magnets with AI-generated visuals

Newsletters

Weekly roundups generated automatically

Chat

Conversational AI for content ideation

Content Planner & Automation

Feature
Description

30/60/90 Day Planning

Automated content calendars from clusters

Social Automation

Auto-post to connected platforms when articles publish

Reddit Automation

Value-first drafts with subreddit suggestions

Newsletter Automation

Weekly roundups of your published content

Optimization Suggestions

AI identifies underperforming content to update

Content Optimization

Feature
Description

Content Grader

6-module scoring for SEO, readability, and more

Link Engine

Automatic internal linking suggestions

Brand Voice

Maintain consistent tone across all content

Humanizer

Make AI content sound more natural

Slop Detection

Identify and eliminate AI clichés

CMS Integrations

Integration
Status

WordPress

✅ Full integration

Ghost

✅ Full integration

Webflow

✅ Full integration

Sanity

✅ Full integration

Contentful

✅ Full integration

Airtable

✅ Full integration

Google Docs

✅ Full integration

Social Integrations

Platform
Status

X (Twitter)

✅ Full integration

LinkedIn

✅ Full integration

Instagram

✅ Full integration

Facebook

✅ Full integration

Reddit

✅ Draft generation

Threads

✅ Full integration

TikTok

✅ Full integration

Pinterest

✅ Full integration

YouTube

✅ Full integration

Bluesky

✅ Full integration


Plans & Use Cases

Plan
Best For
Key Features

Hobby

Side projects

Single article generation, basic features

Power

Content creators

Bulk generation, Perplexity research, GSC

Business

Marketing teams

Team seats, advanced integrations

Agency

Agencies

10 seats, white-label, priority support

Agency+

Large agencies

30 seats, cross-site linking, API

All plans include BYOK - no per-word or per-article limits.


Getting Started

Ready to start? Here's the fastest path:

  1. Add your OpenAI API key (takes 60 seconds)

  2. Generate your first article for pennies

That's it. You can create content immediately.


What's Next?


Need Help?

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