Social Generation

Generate platform-optimized social posts, carousels, and images from Creative Studio → Social Generation, an article, or the API.

Creating Social Posts

From an Article

1. Open any article
2. Click Generate Social Posts
3. Select platforms
4. Review and edit generated content
5. Schedule or publish

Standalone Posts

1. Go to Create Content → Social
2. Enter your topic or content
3. Select platforms
4. Generate and publish

LinkedIn Carousels

Create multi-slide lead magnets:

1. Go to Create Content → LinkedIn Carousel
2. Enter your topic
3. Configure slides (5-10 recommended)
4. Generate carousel
5. Each slide gets AI-generated visuals
6. Publish directly to LinkedIn

Image Generation

Default Model

Nano Banana Pro 🍌 is the default for social images:

• High quality, fast generation
• Optimized for social dimensions
• ~$0.15 per image

Platform Dimensions

Cuppa automatically generates images in the right dimensions for each platform.

Best Practices

Platform Voice

Each platform has different expectations:

Posting Frequency

Don’t over-post. Recommended maximums:

Hashtag Strategy

Modern best practices:

• X/Twitter - Hashtags reduce engagement. Skip them.
• LinkedIn - Hashtags are outdated. Skip them.
• Instagram - 3-5 relevant hashtags still work
• TikTok - 3-5 trending hashtags

Cuppa follows these guidelines by default.

Standalone Social Generation

Generate posts from any topic without needing an article:

POST /v1/social
{
  "site_id": "...",
  "topic": "Why AI agents are the future of content marketing",
  "platform": "linkedin",
  "tone": "professional",
  "hook_type": "contrarian"
}

MCP tools: generate_social, generate_social_multi

For connecting accounts, scheduling, and publishing, see Social Posts.