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Creative StudioVideo Generation

Video Generation

Generate brand-aware short-form videos with AI, directly inside Cuppa. Choose from multiple video models, control aspect ratio, duration, and resolution, then share to social or download for use anywhere.


What You Can Do

  • Generate videos from text prompts: Describe a scene and let AI create it
  • Use the Video Script Generator: Turn a simple brief into a detailed, cinematic prompt
  • Use images as start frames: Pick any image from your Media Library as the first frame
  • Brand-aware generation: Cuppa automatically weaves in your brand colors, style, and industry context
  • Multiple AI models: Seedance 2.0, Runway Gen-4.5, Grok Imagine Video, Kling v3, Veo 3.1 Fast, P-Video, Higgsfield DoP, Wan 2.7 (WaveSpeed)
  • Model-specific controls: Duration, FPS, aspect ratio, resolution, negative prompts, seeds, and more
  • Share to social: Publish directly to LinkedIn, X, and other connected platforms
  • Download: Save videos locally in full quality

Getting There

Navigate to Creative Studio > Video Generation in the left sidebar. You’ll see the generation form at the top and a gallery of your generated videos below.


Choosing a Model

Click the model selector at the bottom-left of the prompt area. Each model has different strengths:

ModelBest ForDurationKey Features
Seedance 2.0Multimodal, native audio, video editing5-15sAudio sync, image/audio refs, video extension
Seedance 2.0 FastSame as Seedance 2.0, faster generation5-15sSame capabilities, optimized for speed
Runway Gen-4.5Benchmark quality, cinematic5-10sSeed, 720p/1080p
Grok Imagine VideoAudio generation, image-to-video5-15sAudio sync, start image, editing
Kling v3Multi-shot, detailed scenes3-15sAudio, negative prompt, start/end image
Veo 3.1 FastQuick generation, Google quality4-8sAudio, negative prompt, seed
P-VideoCreative/artistic, audio-driven1-10sAudio input, FPS control, draft mode
Higgsfield DoPCinematic camera moves on a still image5sImage-to-video, start/end frame, 720p
Wan 2.7 (WaveSpeed)Text or image to video5-15sText-to-video default; pass start image for I2V, 720p/1080p

Generation Settings

Settings change based on which model you select. Here’s what’s available:

Universal Settings

  • Duration: How long the video will be (model-specific steps)
  • Aspect Ratio: 16:9, 9:16, 4:3, 3:4, 3:2, 2:3, 1:1 (varies by model)
  • Resolution: 720p or 1080p (Sora 2 Pro only supports 1080p)

Model-Specific Settings

SettingAvailable OnDescription
Start ImageSeedance (both), Grok, Kling, Veo, P-Video, Higgsfield DoP, Wan 2.7Use a Media Library image as the first frame (REQUIRED for Higgsfield DoP; switches Wan 2.7 to image-to-video)
End ImageSeedance (both), Kling v3, Veo 3.1, Higgsfield DoP, Wan 2.7Create transitions between two images
Audio InputSeedance (both), P-VideoReference audio for rhythm/sound matching
Negative PromptKling, VeoDescribe what you don’t want in the video
FPSP-Video24fps or 48fps toggle
Draft ModeP-Video4x faster preview quality
Prompt UpsamplingP-VideoAuto-enhance your prompt
SeedSeedance (both), Runway, Grok, Veo, P-VideoReproducible results
Audio GenerationSeedance (both), Grok, Kling, VeoNative audio sync

Video Script Generator

Don’t want to write a detailed prompt? Use the Script Generator to turn a simple brief into a professional, cinematic prompt.

How to Use

  1. Click Script Generator in the prompt area
  2. Choose a category (Product Showcase, Brand Story, Social Short, Tutorial, etc.)
  3. Enter a brief description of what you want
  4. Cuppa generates a detailed prompt with camera movements, lighting, pacing, and brand context
  5. Review and edit, then generate

The Script Generator uses your Brand DNA (colors, industry, voice) to tailor every prompt.


Brand-Aware Prompts

When you have Brand DNA configured for your selected brand, Cuppa automatically enriches your prompt with:

  • Brand colors as natural color references (e.g., “fresh green accent lighting”)
  • Industry-specific motion language (e.g., clean dolly moves for SaaS, handheld energy for food)
  • Visual quality standards (cinematic lighting, texture fidelity, film-like tonality)

This happens transparently. Your prompt stays clean while the generated video reflects your brand.


Generation Time

Video generation takes longer than images. Expect:

ModelTypical Time
Veo 3.1 Fast1-4 minutes
Grok Imagine Video1-4 minutes
Higgsfield DoP1-3 minutes
Runway Gen-4.52-6 minutes
P-Video2-6 minutes
Kling v32-8 minutes
Seedance 2.02-8 minutes
Seedance 2.0 Fast1-5 minutes

A loading card appears in the gallery immediately after you hit Generate. You can navigate away and come back; generation continues in the background.


Generated videos appear in a gallery below the form, sorted by most recent.

Video Card Actions

Hover over any completed video to see quick actions:

ActionDescription
PlayOpen fullscreen lightbox to watch the video
DownloadSave to your computer
Share to SocialPublish to connected social platforms
Edit & RetryPrefill the form with this video’s settings for a new generation
Show Full PromptExpand to see the complete prompt used

Statuses

StatusWhat It Means
Creating your video…Generation in progress (green loading card)
CompleteVideo is ready to play, download, or share
FailedGeneration failed. Click Edit & Retry to try again

Media Library Integration

All generated videos also appear in your Media Library alongside images. You can filter by All, Images, or Videos. From the Media Library, you can:

  • Play videos in a detail modal
  • Download
  • Share to social
  • View metadata (model, prompt, duration, resolution)

API Keys Required

Video generation uses your own API keys (BYOK model):

ModelAPI Key Needed
Seedance 2.0 / 2.0 Fast, Runway Gen-4.5, Grok, Kling, Veo, P-VideoReplicate API key
Higgsfield DoPWaveSpeed API key

Configure API keys in Team Settings > API Keys. You can hold multiple keys for both providers; Cuppa picks the right one based on the model you choose.

Tip: Higgsfield DoP is image-to-video - it always needs a start image. Pick one from your Media Library or paste a public URL. The DoP model excels at director-style camera moves (orbit, dolly, parallax push, vertigo zoom) on a still you already love.


Plan Availability

FeatureMinimum Plan
Video GenerationStudio
Video Script GeneratorStudio
Share to SocialStudio
Brand-Aware PromptsStudio (with Brand DNA configured)

Troubleshooting

Video stuck on “Creating your video…”

  • Generation can take up to 8 minutes for some models
  • If stuck beyond 15 minutes, the job will auto-fail
  • Check that your API key is valid and has credits/quota

”Failed” generation

  • Click Edit & Retry to try again with the same settings
  • Try a different model or simplify your prompt
  • Some prompts may be blocked by the model’s content moderation. Simpler, more descriptive prompts tend to pass

Video quality not what you expected

  • Use the Video Script Generator for more detailed, cinematic prompts
  • Configure Brand DNA for automatic style enrichment
  • Try Runway Gen-4.5 at 1080p or Seedance 2.0 at 720p for highest quality
  • Adjust duration: longer videos give the AI more room for scene development

Hex codes or technical text appearing in video

  • This is handled automatically by Cuppa’s prompt compression
  • If you see artifacts, try regenerating. The compression step converts all technical references to natural language